Google ads is a keyword advertising management tool releas in 2000. Formerly known as google adwords. It covers many different campaign types. Such as search result advertising. Display advertising and video advertising. Google ads advertising is perhaps best known for its search result advertising. Where ads appear above and below the actual search results. In practice. A google ad looks very much like an ordinary search result. That is. The ad itself is also in text format. Of course. They always have a small it is an advertisement and not a natural search result. The google ads advertisement appears above the natural search results. Display advertising enables. For example.
Text that tells you that
All different campaign formats
Google keyword advertising is one Phone List of the most cost-effective forms of advertising. Because you only pay when someone clicks on the ad. Of course. The price of the ad also depends a lot on the search words us. Some words are more expensive than others. Each advertiser can decide the budget to be us by themselves and. If necessary. For example. Freeze it for a certain month. On the other hand. If it seems. For example. That one product is starting to be low in stock and there is plenty of another. The available budget can be ristribut. Of course. Getting visitors with too little of a budget can be difficult or even impossible. Especially with highly competitive search terms. You may have to pay much more for the visibility of your ad than with less competitive ones. For cost reasons.